Case Studies

Why BYOD Is Here to Stay

It's more than just a cost-savings measure, it's the reality of enterprise IT going forward.
This story appears in the Winter 2013 issue of BizTech Magazine.
Why BYOD Is Here to Stay

Executives at home furnishings company Holly Hunt had no idea they were jumping in front of a trend when staff members began carrying tablet computers on sales visits.

Company decision-makers saw the move as an experiment in effectiveness that required caution and control. They purchased BoxTone’s Enterprise Mobility Management solution in 2011 for its security and management tools, then realized they had just overcome one of the barriers to a companywide bring-your-own-device program.

A few months later, Holly Hunt launched a smartphone BYOD initiative. Now a year into the program, the business has reduced the number of company-issued BlackBerry devices by one-third.

Employee morale has benefited more than the IT bottom line, says Neil Goodrich, director of business analytics and technology for Holly Hunt. “It makes our employees feel better about where they work and how they’re treated.”

While plenty of companies fall into BYOD programs, IT analysts suggest a multistep strategy for establishing BYOD policies. Expert recommendations on the process are largely similar, but they differ when it comes to stipends and support. Citrix Systems, a software maker that uses its own BYOD experience to help launch similar programs for its clients, includes stipends on its list of BYOD considerations, says Michael McKiernan, vice president of business technology at Citrix. But Ken Dulaney, a Gartner vice president and distinguished analyst, points out that financial support implies a technical support that can overwhelm IT departments.

BYOD poll

Still, experts agree that the first step to establishing a BYOD initiative is to clarify its goals, whether they involve adding flexibility or cutting costs. The next step is to determine which staff members and which types of devices will receive access to company information, and then to reconfigure the corporate network accordingly, says Christian Kane, an enterprise mobility analyst for Forrester Research. Companies then should decide on reimbursement and support policies and consider what technology will provide the best security, Kane suggests. Finally, businesses need to let their employees know about the BYOD plan — particularly because improving employee productivity and satisfaction is widely considered its primary benefit.

“People really feel it’s IT waking up and becoming enlightened,” McKiernan notes. “And that’s good for both of us.”

Voices

Nelson Saenz
“I don’t think [BYOD] is a phase or a trend. I think it’s going to be the reality moving forward.”
Nelson Saenz, Vice President of IT, Active Interest Media, El Segundo, Calif.
James Gordon
“BYOD is about managing and mitigating risks, communicating an acceptable-use policy and working with end users to balance compliance and usability.”
James Gordon, First Vice President for Information Technology, Needham Bank, Needham, Mass.
Adam Levy
“We arrived at a 70 percent reimbursement policy after taking a hard look at our organization and what we’re expecting our people to do. But, clearly, one size does not fit all in the BYOD world.”
Adam Levy, Chief Operating Officer, Visage Mobile, San Francisco
Sign up for our e-newsletter

Security

Three Ways to Integrate Fire... |
Follow these tips to align the devices with log management and incident tracking systems.
Why Cloud Security Is More E... |
Cloud protection services enable companies to keep up with security threats while...
Securing the Internet of Thi... |
As excitement around the connected-device future grows, technology vendors seek ways to...

Storage

The New Backup Utility Proce... |
Just getting used to the Windows 8 workflow? Prepare for a change.
How to Perform Traditional W... |
With previous versions going unused, Microsoft radically reimagined the backup utility in...
5 Easy Ways to Build a Bette... |
While large enterprises have the resources of an entire IT department behind them, these...

Infrastructure Optimization

Why Cloud Security Is More E... |
Cloud protection services enable companies to keep up with security threats while...
Ensure Uptime Is in Your Dat... |
Power and cooling solutions support disaster recovery and create cost savings and...
The Value of Converged Infra... |
Improvements in security, management and efficiency are just a few of the benefits CI can...

Networking

Securing the Internet of Thi... |
As excitement around the connected-device future grows, technology vendors seek ways to...
How to Maximize WAN Bandwidt... |
Understand six common problems that plague wide area networks — and how to address them.
Linksys Makes a Comeback in... |
The networking vendor introduced several new Smart Switch products at Interop this week.

Mobile & Wireless

Now that Office for iPad Is... |
After waiting awhile for Microsoft’s productivity suite to arrive, professionals who use...
Visualization Can Help Busin... |
Companies need to put their data in formats that make it consumable anytime, anywhere.
Linksys Makes a Comeback in... |
The networking vendor introduced several new Smart Switch products at Interop this week.

Hardware & Software

New Challenges in Software M... |
IT trends such as cloud, virtualization and BYOD pose serious hurdles for software...
Visualization Can Help Busin... |
Companies need to put their data in formats that make it consumable anytime, anywhere.
The Tools That Power Busines... |
Ever-evolving analytic software can greatly improve financial institutions’ decision-...