Credit: @daisyrood 
According to IBM , 90 percent of the data in the world today has been created in the last two years alone. The 2.5 quintillion bytes of data created daily is not just any kind of data, it’s big data. And, it’s about time for enterprises to turn this big data into big business.
Big data was a hot topic at IBM Connect 2013  for presenters and attendees alike. Discussions focused on the need to harness the meaningful analytics from big data for social businesses.
The company’s upgrade to its IBM Connections  enterprise social networking platform will include new analytics features that allow administrators to monitor employee collaboration trends and engagement with customers on social media sites like Facebook and Twitter.
Big Blue’s commitment to big data won’t end there. According to Bob Picciano , IBM’s General Manager of Information Management Software, “Data is the new oil.”
Let the Gold Rush begin!
— Daisy Rood (@daisyrood) January 27, 2013 
— Marcia Conner (@marciamarcia) January 29, 2013 
Without a *big* caring culture, big data will have no value. The best ideas must win, not the best titles. #ibmconnect 
— Vala Afshar (@ValaAfshar) January 28, 2013 
#ibmconnect  PG Note: to me the transformation of how we communicate is driving this new era. Big data is a result of that, not the driver
— Paul Greenberg (@pgreenbe) January 28, 2013 
— Lucile Leclercq (@LucileLeclercq) January 27, 2013 
Bob Picciano - Big Data is the new Oil. And nice allegory with mining for gold a micron at a time. #ibmconnect 
— Mike Anderson (@mikeanderson0) January 29, 2013 
— Jake Wengroff (@JakeWengroff) January 29, 2013 
Mike Rhodin:Customers are not interested in big data, they are interested in business outcomes. #ibmconnect 
— Alan Hamilton (@alanghamilton) January 27, 2013