Having access to all of the information available on the Internet — in the palm of your hand — is making you a better problem solver, according to the Pew Internet & American Life project.
The research organization recently released a report [2] documenting users’ real-time, information-based behaviors, and 35 percent of respondents said that they had used their smartphones to solve an unexpected problem [3] in the past 30 days.
More important, for retailers and restaurants: Thirty percent of respondents said they used their phones to decide whether or not to visit a business. That’s a trend that many businesses can’t afford to ignore.
According to the Pew study, respondents put their smartphones to use in myriad ways:
Guess our smartphones are called “smart” for a reason.
Has real-time access to information on your smartphone gotten you out of a bind?
Links:
[1] http://www.biztechmagazine.com/author/ricky-ribeiro
[2] http://pewinternet.org/Reports/2012/Just-in-time.aspx
[3] http://www.biztechmagazine.com/article/2011/08/smartphones-work-whenever-wherever