Feb 04 2019

Step Inside Cisco DNA Spaces for Retail

The platform helps retailers leverage in-store Wi-Fi network technology to gain real-time customer insights, and obtain details that rival data gleaned from ecommerce transactions.

 

Participants

    Jeremy Witikko, Global Business Development Manager for Retail, Cisco

Video Highlights

  • Retailers can leverage in-store networking technology to better understand customer behavior, purchasing patterns and more.
  • Cisco DNA Spaces helps retailers in three main categories: visibility (with Wi-Fi analytics), action (apply automated business rules to the network), and extend (moving actions and information to partner ecosystems).
  • Integration with mobile applications further allows retailers to build customer loyalty while leveraging artificial intelligence and machine learning capabilities on the back-end.

Learn more about other technology and tools helping retailers meet their digital transformation goals.